Job Summary:

Progressive Technology is seeking a dynamic and creative Social Media Manager for part-time roles based in Coimbatore. The ideal candidate will have a passion for creating engaging content, driving online presence, and growing brand awareness across various social media platforms. This role offers flexibility, making it perfect for individuals with a strong social media background looking to contribute to the growth of a forward-thinking company in the tech space.

Key Responsibilities:

• Develop, implement, and manage the companys social media strategy to increase brand visibility and engagement.
• Create engaging, creative, and high-quality content for various social media platforms, including but not limited to Facebook, Instagram, LinkedIn, Twitter, and YouTube.
• Monitor, analyze, and report on performance metrics of social media campaigns to determine their effectiveness and make adjustments as needed.
• Engage with followers, respond to comments, messages, and inquiries in a timely and professional manner.
• Collaborate with the marketing and content teams to align social media strategies with overall marketing goals.
• Stay up-to-date with the latest social media trends, tools, and technologies, and integrate them into the companys social media practices.
• Plan and execute paid social media campaigns to drive traffic and conversions.
• Develop and maintain a content calendar to ensure timely delivery of posts and updates.
• Handle social media crisis management as necessary and maintain a positive brand image.

Required Skills and Qualifications:

• Bachelors degree in Marketing, Communications, or a related field (or equivalent experience).
• Proven work experience as a Social Media Manager, Community Manager, or similar role.
• Strong understanding of social media platforms, trends, and best practices.
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics, etc.).
• Excellent communication and writing skills.
• Creativity and ability to produce visually appealing content.
• Strong organizational skills with the ability to manage multiple tasks and deadlines.
• Ability to work independently and as part of a team.
• Knowledge of SEO and paid social media advertising is a plus.

Experience:

• 1-3 years of experience managing social media accounts for businesses, brands, or individuals.
• Experience with paid social media campaigns and ads across multiple platforms.
• Proven track record of growing and engaging social media communities.
• Previous experience in the tech or similar industries is desirable.

Working Hours:

• Part-time position, with flexible working hours.
• Approximately 20-25 hours per week, with some flexibility based on project needs and deadlines.

Knowledge, Skills, and Abilities:

• In-depth knowledge of social media algorithms and content distribution.
• Ability to analyze social media data to inform strategy and improve performance.
• Proficient in graphic design tools (e.g., Canva, Photoshop) for creating engaging visuals.
• Strong problem-solving and decision-making abilities.
• Ability to maintain professionalism and the companys voice across all digital channels.
• High level of attention to detail and ability to meet deadlines in a fast-paced environment.

Benefits:

• Competitive pay, commensurate with experience.
• Opportunity to work with a growing and innovative tech company.
• Flexible working hours and work-from-home options.
• Opportunity to develop and implement creative marketing strategies.
• Professional development opportunities and potential for growth within the company.

Why Join Us:

At Progressive Technology, we value creativity, innovation, and forward-thinking approaches to technology and marketing. As a Social Media Manager, you will play a pivotal role in shaping our digital presence, helping to elevate our brand in the ever-evolving tech industry. If you are a creative, results-driven individual looking to make a significant impact in a part-time role, this is the perfect opportunity for you.

How to Apply:

If you are passionate about social media, digital marketing, and technology, we would love to hear from you. Please submit your resume, along with a portfolio or samples of your previous social media work (if applicable), to us. We look forward to reviewing your application and exploring how you can contribute to our growing team.