Job Summary

Houston Skilled Consultancy is hiring a creative and data-driven Digital Marketing Executive to support a premium hospitality brand in expanding its online presence and driving customer engagement. This remote role is ideal for professionals who are passionate about digital trends, branding, and conversion-driven marketing. The successful candidate will be responsible for managing and executing online campaigns, optimizing social media engagement, analyzing performance metrics, and increasing visibility across all digital platforms.

Key Responsibilities

• Develop, execute, and manage digital marketing campaigns (SEO, SEM, email, and social media) tailored to the hospitality sector.

• Create engaging content strategies and collaborate with content designers and copywriters.

• Monitor and improve performance of campaigns using analytics tools (Google Analytics, Meta Insights, etc.).

• Manage social media accounts including Facebook, Instagram, LinkedIn, and YouTube.

• Conduct market research and competitor analysis to identify trends and insights.

• Track ROI of online advertising campaigns and recommend improvements.

• Liaise with the hospitality brands internal teams to align marketing strategies with business goals.

• Plan and manage paid ad campaigns across Google Ads and Meta platforms.

• Ensure all content aligns with the brand tone, visuals, and messaging guidelines.

Required Skills and Qualifications

• Bachelors degree in Marketing, Business, Communications, or a related field.

• Proven experience in digital marketing with a focus on hospitality, travel, or lifestyle brands.

• Proficiency in digital marketing tools and platforms such as Google Ads, Meta Business Suite, Canva, Mailchimp, and WordPress.

• Strong knowledge of SEO and web traffic metrics.

• Excellent written and verbal communication skills in English.

• Basic design skills for creating campaign graphics (knowledge of Canva, Adobe tools is a plus).

• Experience using CRMs and automation tools is advantageous.

Experience

• Minimum of 2–4 years of experience in digital marketing, preferably within the hospitality, tourism, or luxury lifestyle industry.

• Demonstrated success in increasing engagement, traffic, and ROI through data-driven campaigns.

Working Hours

• Flexible Work From Home Schedule

• Core Collaboration Hours: 10:00 AM to 6:00 PM IST, Monday to Friday

• Occasional weekend availability may be required during major campaigns or brand launches.

Knowledge, Skills, and Abilities

• Strategic thinker with an analytical mindset and strong attention to detail.

• Ability to work independently in a remote environment.

• Deep understanding of online customer behavior in the hospitality segment.

• Adaptable to fast-changing priorities and technologies.

• A keen eye for aesthetics and brand consistency across channels.

Benefits

• 100% Remote Work Opportunity

• Competitive Salary + Performance Bonuses

• Flexible Working Hours

• Professional Development and Training Programs

• Exposure to International Hospitality Brands

• Growth opportunities into senior marketing roles

• Collaborative and innovative work culture

Why Join Us

At Houston Skilled Consultancy, we believe in empowering talent to thrive in the digital world. This is your chance to shape the marketing journey of a premium hospitality brand from the comfort of your home. You will work with a dynamic team, gain exposure to international standards, and play a crucial role in brand elevation and guest engagement strategies.

How to Apply

To apply for this exciting opportunity, please email your CV, portfolio (if available), and a short cover letter explaining your interest in the role to us.

Subject Line: Application for Digital Marketing Executive