Freelance Digital Marketing Executive

Job Overview

Location
Kolkata, West Bengal, India
Job Type
FULL_TIME

Additional Details

Job ID
18510
Job Views
940

Job Description

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Job Summary

We are seeking a highly motivated and creative Freelance Digital Marketing Executive to join our growing team at HR Service Jobs. In this role, you will develop and implement effective online marketing strategies to drive brand awareness, generate leads, and boost engagement across various digital platforms. This is an excellent opportunity for professionals who want flexible work, creative freedom, and the ability to work with a dynamic team from the comfort of their home.


Key Responsibilities

  • Plan, develop, and execute digital marketing campaigns across multiple channels including social media, email, and search engines.

  • Manage and optimize paid ads campaigns (Google Ads, Facebook Ads, Instagram Ads) to achieve performance goals.

  • Create engaging content for social media posts, blogs, and email newsletters to boost audience engagement.

  • Monitor and analyze website and campaign performance using tools like Google Analytics and prepare detailed reports.

  • Conduct keyword research and implement SEO strategies to improve search rankings and website visibility.

  • Stay updated with the latest trends and best practices in digital marketing, SEO, and social media.

  • Collaborate with designers, writers, and other team members to ensure campaign success.


Required Skills and Qualifications

  • Proven experience as a Digital Marketing Executive, Social Media Marketer, or similar role.

  • Strong understanding of digital marketing concepts including SEO, SEM, PPC, and content marketing.

  • Hands-on experience with tools such as Google Analytics, Google Ads, Facebook Business Manager, and email marketing platforms.

  • Excellent written and verbal communication skills.

  • Ability to work independently, manage time effectively, and meet deadlines.


Experience

  • Minimum: 1–2 years of experience in digital marketing or related roles.

  • Preferred: Experience in managing campaigns for multiple clients or freelance projects.


Working Hours

  • Flexible working hours based on project deadlines.

  • Part-time or full-time freelance engagement possible depending on project availability.


Knowledge, Skills, and Abilities

  • In-depth knowledge of current digital marketing trends, tools, and platforms.

  • Strong analytical skills to interpret marketing data and optimize campaigns.

  • Creative mindset with the ability to develop engaging and result-driven content.

  • Problem-solving skills and attention to detail.


Benefits

  • Work from home with complete flexibility.

  • Competitive freelance pay based on project scope and experience.

  • Opportunity to work on diverse projects and gain exposure to different industries.

  • Professional growth and skill development through real-world projects.


Why Join Us?

At HR Service Jobs, we believe in empowering freelancers to work independently while delivering impactful results. You will have the freedom to showcase your creativity, work on exciting campaigns, and collaborate with a supportive and professional team—all while enjoying the flexibility of remote work.


How to Apply

Interested candidates should send their updated resume, portfolio (if available), and a brief cover letter explaining their experience in digital marketing to us. Please include Freelance Digital Marketing Executive Application in the subject line.

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